Marketing & SEO Support Articles
With competition increasing among wedding suppliers, standing out requires more than just a beautiful website or instagram page. Effective marketing is key to attracting couples and keeping your venue or service top of mind during their planning journey.
Whether you’re looking to increase enquiries, boost bookings, or enhance your venue’s online presence, we’re here to help.
How to Optimise Your Website and Images for Visual Search
The way people search for information is evolving, and visual search is leading the way. For businesses in the wedding industry, this presents a huge opportunity. If your images are properly optimised, you could be reaching couples before they even type a single word into Google.
This blog breaks down how you can make sure your website and images are ready for the rise of visual search.
What Is a Redirect?
A URL redirect (or “URL forwarding”) sends users and search engines from one URL to another. Whether you’re updating your website, changing your branding, or restructuring your content, redirects ensure users land on the right page.
Importance of FAQs for Wedding Businesses
An FAQ section is an essential addition to your website, offering significant benefits for both user experience and SEO. By addressing common queries in a clear, helpful way, you not only create a better experience for potential clients but also increase your chances of ranking higher in search results.
How to Leverage Local SEO Strategies for Wedding Suppliers
Learn how to optimise your Google Business Profile, use location-specific keywords, and get listed on local directories to attract more couples and increase enquiries
How to Create SEO-Friendly Content
Content is one of the most crucial elements of your wedding supplier SEO strategy. Not only does it inform and engage potential clients, but it also plays a significant role in helping search engines understand your website’s value and relevance.
How to Optimise Your Keywords
In this blog, we’ll explore why keyword stuffing should be avoided, how search engines identify and penalise it, and the best practices to create SEO-friendly content that flows naturally and provides value to your audience.
How to Optimise Venue Images for SEO
Boost your wedding venue’s online visibility with optimised images! This guide covers essential tips for SEO-friendly images, from file naming and alt text to sizing and quality, helping your venue rank higher and attract more couples.
Where to Use Keywords for SEO
Keywords are the foundation of wedding venue SEO. They help search engines understand the content on your website and connect you with couples searching for their perfect venue.
Discover your Squarespace Sitemap
Squarespace is a great tool for building your website, but did you know that it also comes with a built-in feature that's super useful for SEO?
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When it comes to websites, you need to make sure that they're user-friendly and mobile-friendly.